What's your brand's story?
Ignore what you've been told.
SEO is NOT the key to getting traffic that turns to income.
People are visual.
Studies have shown that people are visual.
Digital design is more important than SEO content because it draws them in to stay longer, view longer, and based on the content layout = secures you a sale.
You can bring them to the “waterhole”, but you can’t make them drink…
You can get a shit ton of traffic to your site, but if your site is not visually appealing, they won’t stay long.
Do they picture themselves with your product or service?
It doesn't matter if you have the best SEO Specialist working on your team. If you rely on stock photos (that numerous other businesses use too) and do not have the ability to showcase your services or products in such a way that the potential client will daydream about having them, then you have lost a sale.
Is it eye-catching?
Can people imagine themselves with it?
Are the images unique and not something they will find on other websites?
Whether you are offering services or products, we need to create a visual design that properly represents them so as to captivate potential clients.
I have a plan!
Let's design around your vision
Whether you are offering services or products, we need to create a visual design that properly represents them so as to captivate potential clients. I will do the following:
Capture images that perfectly communicate your service or product in such a way that a customer would imagine themselves with it.
Create a marketing plan that will focus on building your online presence.
Create a design around your top SEO keywords
Create your Brand’s Story, an idea built by Shaunna K, where I create a portfolio called a The Brand’s Story that holds the template for you to reference when creating or writing content.
This will be yours to keep. No matter who you hire on your team, you can present them with this as a guide to what your business’s design story is.
Create content around your branding
Incorporate a story that communicates the heart and soul of your company in every part of your website.
Create channels that guide viewers to your website.
Build your website, enhancing SEO features, and more.